International Journal of Language & Linguistics

Scrutinizing Cohesive Associative Relations in Selected Basketball Discourse on the Radio
Adewole Oluwaseun ALOLADE

Abstract
This study examines the manifestations of associative relations as instrument for achieving cohesion in the discourse of basketball analysts on selected Nigerian radio stations. The procedure employed was to record the presentations of sport analysts on five selected radio stations into tape and thereafter transcribed them into written texts. The texts were examined in order to exhume the associative principles that are inherent as well as the extent at which each of the devices occur in the presentations of basketball analysts on the Nigerian radio. Ferdinand de Saussure’s Paradigmatic and Syntagmatic Relations was utilized as the theoretical framework for the study. The study uncovers ninety-four (94) instances of associative devices that were employed to achieve cohesion by the basketball commentators on the selected radio. Basketball analysts are therefore enjoined to ensure that their presentations are factually oriented and relaxed. They should balance the semantic and cognitive processes employed in their commentaries.

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